I agree; I think it's important for pack expansion to be expressed in the same way at the type and value level.
Using a keyword for pack declarations also might help indicate that * means something different than a pointer type in Swift for those familiar with other languages where * means pointers. That said, the pack declaration keyword wouldn't always be directly visible, e.g. if you're in an extension over a variadic generic type:
The problem isn't non-pack variadic parameters using .... The issue is that ... is used as a postfix and infix range operator, and attempting to migrate this family of operators would be a big undertaking that comes with a large source break: